Early Times, Yellow Cab to offer over 1,000 rides during Derby week | News
From Yellow Cab
LOUISVILLE, KY – Early Times Mint Julep, the Official Drink of the Kentucky Derby, and Yellow Cab are teaming up to offer over 1,000 vouchers for safe rides at select locations in Louisville during Kentucky Derby week in an effort to encourage people to plan ahead to keep drunk drivers off the roads.
In partnership with Yellow Cab, Early Times Mint Julep will be present at nine locations from April 29 to May 1 with a specially-designed Kentucky Derby themed taxi featuring Early Times Mint Julep insignia. Patrons will sign the taxi as their personal pledge to drink responsibly, and each person who pledges will receive a taxi voucher valued at $15 which patrons can redeem toward their safe ride home with Yellow Cab, courtesy of Early Times Mint Julep. In celebration of Kentucky Derby 139, there will be 139 taxi vouchers offered at three locations on each date:
- Monday, April 29 – St. Matthews corridor
- Tuesday, April 30 – Baxter Avenue corridor
- Wednesday, May 1 – Fourth Street Live!
Each voucher is valid for $15 and may be used with Yellow Cab as well as sister companies Checker Cab and Cardinal Cab. All vouchers are for use during Kentucky Derby week only and must be redeemed by midnight on Sunday, May 5, 2013.
“The partnership with Yellow Cab encourages our community to enjoy their Kentucky Derby celebrations and get home safely,” said Rob Frederick, director of corporate responsibility for Brown-Forman, parent company of Early Times Mint Julep. “This exciting week brings friends and family together, and there’s no better way to enrich the Kentucky Derby experience than with a safe ride home.”
Upcoming Events near Downtown Louisville
Most popular stories from nearby communities
- Reward for information in Kroger employee's murder increased to $30,000
- Reward increased to $25,000 in murder of Kroger employee
- Police: Murdered Kroger employee was targeted, not a random victim
- Police: Leads, but no motive for murder outside St. Matthews Kroger
- Police following 'several solid leads' after Kroger employee's murder